As an eCommerce consulting and digital growth partner, every engagement is scoped around a business outcome, not a channel. Below is the full detail of how each discipline is delivered.
We build the digital revenue plan: channel mix strategy, CAC and LTV analysis, merchandising strategy, and a prioritized roadmap. Built for B2B, DTC, and omnichannel businesses that need a growth plan tied to unit economics, not vanity traffic.
Deliverables
Revenue roadmap · Channel mix model · CAC/LTV analysis · Merchandising strategy
Paid search, paid social, shopping, marketplace advertising, SEO, AEO, affiliate, and retargeting — managed as one full-funnel acquisition strategy tied directly to business economics, not channel-level vanity metrics.
Deliverables
Full-funnel media plan · Marketplace strategy · SEO/AEO roadmap · Attribution model
Site audits, funnel diagnostics, UX recommendations, A/B testing roadmaps, checkout optimization, lead capture, landing page strategy, and customer journey improvement — built to lift revenue without increasing spend.
Deliverables
CRO audit · Test roadmap · Checkout diagnostics · Landing page strategy
Email and SMS strategy, Klaviyo and HubSpot planning, segmentation, automation flows, win-back campaigns, and post-purchase journeys built to increase repeat revenue and lifetime value.
Deliverables
Lifecycle map · Automation flows · Segmentation strategy · Retention program
Platform evaluation across Magento/Adobe Commerce, Shopify, and BigCommerce, plus CRM, PIM, analytics, attribution, marketplace systems, and integration planning — so the technology stack supports the growth plan instead of constraining it.
Deliverables
Platform evaluation · Integration roadmap · Data & attribution architecture
AI-assisted content workflows, guided selling, chatbot strategy, conversational agents, customer journey automation, and AEO/GEO strategy — production-tested tactics for building brand presence in AI search and answer engines, not theory.
Deliverables
AI workflow audit · Use case roadmap · Chatbot/agent strategy · AEO/GEO strategy
An eCommerce growth consultant diagnoses what's limiting digital revenue, then builds and executes the acquisition, conversion, retention, and technology strategy needed to fix it — spanning performance marketing, CRO, lifecycle marketing, and martech, not just campaign execution.
An agency typically executes a single channel — paid media, email, creative — under a retainer. Cernobbio Group operates at the P&L level: setting strategy, right-sizing the team across in-house, contract, and fractional resources, and staying accountable for the business outcome rather than channel-level metrics.
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are the practices of structuring content so AI-powered search tools and answer engines — ChatGPT, Perplexity, Google AI Overviews — surface a brand in generated answers, not just traditional search results. As more purchase research happens inside AI assistants, brands invisible to these systems lose reach that conventional SEO alone won't recover.
Both. Cernobbio Group has led digital growth for B2B institutional and compliance platforms, DTC and omnichannel consumer brands, and hybrid businesses selling to both consumer and business buyers.
A focused review of traffic quality, conversion performance, lifecycle marketing, technology stack, and reporting — resulting in a prioritized list of near-term revenue opportunities. See the Digital Growth Audit page for full detail.
Start with a Digital Growth Audit and we'll tell you exactly where the revenue is leaking.
Request a Digital Growth Audit